Community Calls

So you’ve mastered the three-second hook. You’re posting consistently. The views are starting to roll in - so what’s the next step? The goal now shifts from simply being seen to building a dedicated community that trusts you and actively engages with your brand.  This is where we move beyond basic reach and into the realm of strategic growth. Recently, we had our wonderful COO, Elisabetta (Liz) Sorrentino , jump in to host her third Women of Hong Kong Community Call on unlock

Let's be honest, navigating health insurance in Hong Kong can feel like deciphering a complex map. With so many providers and products, where do you even begin? In a recent Women of Hong Kong Community Call, we were lucky to have insurance professional, Diana Tsai , break it all down into simple, actionable advice. Whether you're a new arrival or reassessing your needs, here’s your friendly guide to getting the coverage that’s right for you. Start with the Big Question: Why?

For entrepreneurs and business leaders, scaling operations efficiently is a fundamental challenge. While hiring a Virtual Assistant (VA) is a recognised solution for delegating tasks, it’s the strategic approach to integration, management, and support that is critical for long-term success. In a recent Women of Hong Kong community call, our brilliant founder, Sarah Vee , alongside our wonderful VAs, Laarni and Jera , pulled back the curtain to share how they built a supportiv

Navigating the world of business finance can feel like learning a new language. Between tax deadlines, profit margins, and cash flow, it’s easy to feel overwhelmed. But, understanding a few key principles can transform your financial management from a source of stress into a powerful tool for growth. In a recent Women of Hong Kong Community Call, Hong Kong tax and accounting expert, Janani Jayachandar , shared invaluable insights to help business owners build a solid financia

The thought of a career change can be equally exhilarating and daunting. Whether you're feeling unfulfilled, seeking a new challenge, or responding to an unexpected shift in your industry, the path forward isn't always clear. The key to a successful transition lies not in a leap of faith, but in a series of thoughtful, intentional steps. Last month, Winnie Sung , Transformation Coach and active aging advocate, joined us on a Women of Hong Kong Community call to help members n

In the fast-paced, high-achieving rhythm of modern life, especially in dynamic environments such as Hong Kong, it's common to feel a constant pressure to perform. The line between dedicated drive and debilitating exhaustion can become dangerously thin. If you find yourself feeling perpetually overwhelmed, emotionally drained, and detached from the work you once loved, please know this: you are not alone, and what you are experiencing has a name. It’s crucial to understand tha

You've set aside the time, you've brainstormed the idea, and you've carefully edited your Reel. You hit 'post'... only to watch it flop and get no more than a few likes and views. It happens to the best of creators. In the fast-paced world of Instagram, creating content that truly connects and converts requires more than just good intentions demands a smart strategy. If your Reels aren't getting the reach you'd hoped for, it's likely not your content, but your approach to the

Creating content in a crowded digital space like Hong Kong can feel like whispering in a typhoon. You know you have a great product and a unique story, but is anyone really listening? The key isn't just to post more, it's to post smarter. Moving beyond vanity metrics to build a genuine community requires a strategic blend of authentic voice, data-driven insights, and consistent execution. In a recent Community Call, marketing genius and Women of Hong Kong founder, Sarah Vee ,